If you’re stuck in binge–restrict cycles, food noise, weight regain, or emotional eating,
this is where we dismantle the root, not the symptom.
Food Isn’t the Problem. The Pattern Is.
fnf EDUCATION ON DEMAND
On-demand education for understanding your relationship with food, weight change, and regulation.
For years, I used food to regulate stress, pressure, uncertainty, and emotions I didn’t know how to process.
After losing 65kg, I expected the struggle to end.
It didn’t.
The weight changed.
The patterns didn’t.
Food noise. Urges. Guilt. Binge–restrict cycles that felt automatic.
That’s when I realised something most people are never taught:
Lasting change isn’t created by another plan.
It’s created by understanding the behavioural loop driving the urge in the first place.
I stopped chasing weight loss.
And started studying behaviour.
The real work isn’t about shrinking your body.
It’s about interrupting the patterns wired for survival and not just your stability.
Today, I help men and women dismantle emotional eating cycles, rebuild self-trust, regulate their nervous system, and create structure that makes weight stability a byproduct and not the obsession.
If you’re stuck in:
Binge–restrict cycles
Emotional eating under stress
Weight regain despite “doing everything right”
Or still struggling even on injections
This isn’t a discipline problem.
It’s a reinforced behavioural pattern.
And patterns can be restructured.
This work is about learning how to respond to yourself differently and building lasting change from the inside out.
Hi, I’m
Natassia
Food Freedom
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Emotional Eating
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Lasting Change
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Binge Recovery
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Body Trust
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Real Results
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Craving Control
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Identity Shift
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Emotional Awareness
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Food Freedom • Emotional Eating • Lasting Change • Binge Recovery • Body Trust • Real Results • Craving Control • Identity Shift • Emotional Awareness •
As Featured On
Your Path to Food Freedom
FNF Education On Demand
A structured system for ending binge–restrict cycles without obsession.
If you’re constantly thinking about food, negotiating with yourself, or restarting every Monday it’s time to understand that the issue isn’t discipline.
It’s a reinforced behavioural pattern.
FNF Education On Demand gives you direct access to the frameworks I use inside private coaching; in a self-paced format designed for real implementation.
Inside, you’ll learn:
- How binge cycles are neurologically reinforced
- How to regulate urges in real time
- How to reduce food noise
- How to stabilise eating without rigidity
- How to shift identity beyond weight
This isn’t motivation.
It’s behavioural restructuring broken down into clear, applicable modules.
You’ll get:
- Self-paced lessons
- Ongoing module additions
- Implementation tools
-Access to live workshops and community
For individuals ready to move beyond willpower and build sustainable regulation.
Investment: $49
1:1 COACHING
If food feels louder than your logic, this is where we intervene.
If you binge in private.
If weight regain keeps repeating.
If injections changed your appetite but not your patterns.
If you feel disciplined in every area of life, except this one.
This isn’t about control.
It’s about a behavioural loop reinforced by stress, identity, and nervous system dysregulation.
In private coaching, we:
- Identify your trigger architecture
- Deconstruct binge–restrict cycles
- Reduce food noise through regulation
- Install sustainable structure
- Rebuild internal self-trust
This is structured, psychological, and deeply personalised work.
For the individual who wants lasting change and not another reset.
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What We Do
Feel It
Most people think food is the problem. But food is the solution they found when life felt too heavy, too overwhelming, or too painful to sit with.
At Feel It, Not Feed It, we help you explore the real reason behind why you’re eating when you’re not hungry. Because what you’re really craving isn’t in the fridge. We create space for you to feel the emotions you’ve been avoiding, without letting food be the bandage. Because when you learn to feel it, you no longer need to feed it.
Not Feed It
Emotional eating becomes habitual, not because you’re weak, but because it’s how you’ve learned to cope. But staying stuck is its own kind of pain: the shame, the guilt, the regret, the starting over. Again.
Here, we help you break that cycle. We bring awareness to what’s actually going on because awareness creates options. And when you have options, you have power. We help you build emotional tools that go beyond willpower, so you can stop obsessing over food and start living in alignment with who you really want to be.
THE STRUGGLE ISN’T JUST WITH FOOD
We work with people navigating binge eating, emotional eating, body image issues, and the cycle of losing and regaining weight; often after years of dieting, injections, or surgery.
It’s not just about weight.
It’s about what comes after:
the shame, the self-doubt, the feeling of never being enough.
This is where that cycle ends.
This is where you come back to yourself.
Breaking the Cycle Podcast:
Masterclass: Why You’re Still
Struggling with Food
A powerful 2-hour masterclass with emotional eating coach Natassia Dsouza, designed to help you break free from binge eating, food obsession, and the fear of weight regain, so you can finally feel at peace with food again.
Success stories
